What every business like yours needs
Proven parts from work we’ve already shipped.
Pages, booking, quoting, payments and tracking we’ve built and run before. They arrive tested, so the budget goes on what’s yours.
AboutFounder-led digital studio
One studio for the website and the work behind it.
Founo is led by Nasim, in the North East, working with businesses across the UK. The person you brief plans what your customers see and builds the system behind it.
Who leads the work
The person you brief leads the work.
“I lead the strategy and the delivery, from how a customer understands an offer to how the software behind it behaves.”
Booking flows, payments, staff tools and the rules between them are part of the same job. The person planning the customer’s journey also understands the system underneath it, so nothing is handed from a strategy team to a separate technical one.
- You speak to
- Nasim, who is responsible for the scope, the priorities and the delivery.
- You review
- Working progress at agreed checkpoints, not slide decks.
- Specialists
- Photography, copy, ads or extra development, brought in when the work needs them and named in the quote.
Experience
Built from both sides of the work.
Founo’s work draws on product engineering, production software and commercial customer journeys: what happens on screen, and the services and workflows underneath.
What customers see
What the business runs on
Product engineering
Fintech product
Technical Co-Founder
Product and engineering work across a multi-user payments and operations platform, spanning payment requests, verification, case management, permissions, workflow automation and reporting.
Professional engineering
Tesco Insurance
Software Engineer
Production engineering across Tesco Insurance’s online quote-and-buy journey and supporting backend services, spanning feature delivery, APIs, platform improvements, testing and release.
How we decide what to build
Made for you. Never from scratch.
Every build starts from work we’ve already made and proven, so a custom site costs far less than an agency build and takes far less time.
What only your business does
Built around how you actually work.
The workflow, the data and the details that set you apart, designed with you, with a discovery piece before any large build.
Principles
Seven rules we work to.
The same for a one-page website as for a year of software.
Fix the real bottleneck
Start with what is actually holding the business back, not the channel or the technology someone assumed it needed.
Build on what already works
Every build starts from parts we’ve already made and proven, so you get something made for you without paying to reinvent the basics.
Fit the way you work
The parts that make your business different are designed around how you run it, with discovery first on anything large.
Measure what matters
Enquiries, bookings and hours saved, not page views. Tracking is part of the job from day one.
No fake scale
One founder-led studio, with specialists brought in when the work needs them. No invented departments.
Scope in writing
What’s included, how long it takes and what it costs, agreed before work starts. Changes are priced before they happen.
Honest proof
Our work is shown as it was built. Where we haven’t measured a result, we don’t claim one.
Our work
Three businesses. What we built.
All case studies
Landscaping and licensed waste, South TynesideTreetop GardensA website where the garden gets built as you scroll, with the enquiry form, quotes, jobs and a staff workspace behind it.WebsiteEnquiry formQuotes and jobsStaff workspace
Brows, lashes and beauty, South ShieldsAliya’s BeautyA public website connected to treatment booking, deposits and the staff tools behind the diary.WebsiteBookingDepositsStaff tools
Barbershop, South ShieldsScissor GuysA mobile-first site for a barbershop on Ocean Road: cuts, walk-ins, opening times and directions.WebsiteWalk-in detailsMobile layoutDirections
Where
Based in the North East. Working across the UK.
Most first conversations near home are still a short drive. Everything else works just as well on a call.
- South ShieldsSouth Tyneside
- NewcastleTyne and Wear
- SunderlandTyne and Wear
- GatesheadTyne and Wear
- DurhamCounty Durham
Tell us where it gets stuck.
A website, more customers, less admin or custom software. You’ll hear back from Nasim within one working day.