“How does this service work?”
Guides and explanations that earn the right to a later enquiry.
SEO / Intent · Architecture · Measurement
Be there when people are already looking for what you sell.
Make your business easier to find for searches with commercial value. Technical improvements, useful pages and local relevance, guided by a clear priority plan.
From £495/month · Founder-led · UK-wide
Search intent / Planning model
A useful search.
A relevant answer.
“The service I need, where I need it”
YOUR SERVICE PAGEAnswer the buyer’s actual question.
What you do. Who it is for. Relevant proof. A clear next step.
DiscoverableUnderstandableUseful
Search intent / Planning model
A useful search.
A relevant page.
Visibility only helps if the page answers the actual question. This is a planning model — not a ranking forecast.
“Who should I choose for this job?”
Service pages that answer the brief, show relevant proof and invite a next step.
“Is there someone near me?”
Location coverage that matches where you actually work — not a page for every town.
The opportunity
Are the right searches finding the right pages?
More traffic is only useful if it brings the right people. We start with your services, customer questions and existing visibility, then connect search intent to pages that can answer it convincingly.
Competitors appear for the jobs you want. Your site may be fine — but not structured, localised or authoritative enough to compete.
Fix the foundations
Find indexing, crawling, speed and structural issues that stop useful pages being discovered.
Earn relevant visibility
Match real customer searches to substantive service, product and location content.
Measure commercial progress
Track search visibility alongside landing-page behaviour and enquiries, with limitations made clear.
Content architecture
Service, location and content — in that order.
Pages earn their place through genuine coverage and distinctive information. Search Console and enquiry quality stay in the same conversation.
Technical foundationsService pagesLocation pagesContentSearch Console
Discoverable
Important pages can be crawled, indexed and understood.
Relevant
The page matches the search the buyer actually made.
Commercial
Visibility is reviewed alongside landing-page behaviour and enquiries.
What’s included
A plan you can see working.
The proposal defines the exact deliverables. These are the areas we bring together, with responsibilities and dependencies agreed before work begins.
01
Audit & priority map
Review Search Console, the site’s structure, technical issues and the search landscape. Agree the pages and searches most likely to matter commercially.
02
Technical & on-page work
Improve titles, headings, internal links, indexing and page structure. Where a fix needs development, we make that dependency and its scope explicit.
03
Content & local presence
Create or improve useful pages and Google Business Profile information where relevant. Location pages earn their place through actual service coverage and distinctive content.
04
Review & reporting
A monthly explanation of completed work, what changed, what remains uncertain and the next priorities. Rankings and traffic are context; enquiry quality remains part of the conversation.
At a glance
- SEO audit and priority plan
- On-page optimisation
- Google Business Profile management
- Local landing pages where relevant
- Monthly reporting and next actions
The decisions that matter
A search plan with an order of operations.
Publishing more pages is not always the next move. We prioritise the work that gives the existing business a stronger foundation to compete.
- 01
First: can search engines discover and understand the important pages?
- 02
Next: do those pages properly answer the buyer’s search?
- 03
Then: where can content, reputation and relevant authority deepen that coverage?
Related foundation / Service-page architecture
Give every valuable service a clear place.
Treetop Gardens separates landscaping, fencing and waste services so customers can find the relevant work. Explore the website structure and content decisions behind the project. Search performance is not measured in this case study.
Explore Treetop GardensDelivery
A clear rhythm for useful progress.
An ongoing service needs ongoing judgement. We agree priorities, report what happened and use the evidence to decide the next piece of work.
- 01
Audit site, market and current visibility
- 02
Plan priorities and realistic timescales
- 03
Implement technical and on-page work
- 04
Build content and local presence
- 05
Report, refine and expand scope as results land
Nasim leads the work and remains your point of accountability. Specialist involvement, review points and any changes to scope are agreed with you.
Pricing & scope
Know where the investment starts.
Starting prices give you a useful reference. The written proposal confirms what is included, what you need to supply and any ongoing costs.
Ongoing engagement
Local SEO
From £495/month
Typical range: 3-month minimum
Be easier to discover for valuable local searches.
Discuss local seoOngoing engagement
Growth SEO
From £895/month
Broader organic acquisition, content, and measurement.
Discuss growth seoOngoing engagement
Advanced SEO
From £1,495/month
Competitive markets, large content estates, ecommerce SEO, and technical SEO.
Discuss advanced seoOngoing engagement
Growth Partnership
From £1,250/month + spend
Combined SEO, ads, landing pages, and ongoing website improvements.
Discuss growth partnershipLocal SEO starts with a three-month minimum. Search improvements take time to assess and results are not guaranteed. Larger content programmes, migrations and authority-building work are scoped separately; a Growth Partnership can connect SEO with other channels.
Is it the right fit?
Useful work starts
with the right brief.
If a smaller change, an existing product or a different service is a better starting point, we’ll explain why.
A good starting point
- Local service businesses with clear service areas
- Firms ready to commit to at least 3 months
- Businesses with a website worth sending traffic to
Resolve this first
- A site with access or structural issues that prevent the agreed improvements
- Expectations of overnight page-one guarantees
Connected services
Where this work can lead.
Choose the next investment around the business need. These services connect naturally without being compulsory additions.
Questions
Before we get started.
Scope, practicalities and the decisions worth making early.
How long until results?
Local SEO can take several months to show meaningful progress, and competitive terms may take longer. We assess the starting point and set realistic review periods in the proposal.
Do you guarantee rankings?
No. We focus on visibility for valuable searches and measurable enquiry growth.
Can you work on a website built by someone else?
Yes. We begin by reviewing the platform and access available. Some improvements can be made directly; development or content dependencies are agreed before work begins.
What does monthly reporting include?
Work completed, search and landing-page trends, agreed conversion events and the next priorities. We explain where consent settings or missing CRM data limit attribution, rather than presenting an incomplete number as the whole story.
Do we need a page for every town?
No. A location page should serve a genuine local need, with distinct and useful information. We avoid creating near-identical pages simply to cover more keywords.
Let’s make it work
Talk about SEO
Tell us about the business, what you have now and what you want to improve. We’ll come back with a sensible next step and an outline of the scope.
- I need a better websiteLaunch site, redesign or ecommerce — from £1,495
- I need more enquiriesTechnical SEO, Google Ads or paid social — from £450/month
- I want to automate a processLead routing, CRM, workflows — from £2,495
- I need software builtPortals, internal tools, applications — from £4,995
- I'm not sure yetDescribe the problem — we will help you find the first step
An initial conversation is free. Scope and costs come before a commitment.