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IndustriesTrades, home and property

IndustriesTrades and home services

Trades, home and property. Built for how you work.

People see the work on a drive, a roof or a finished garden, then look you up. What helps is a site that names the job, an enquiry with enough detail to price it, and follow-up that does not create extra admin.

A groundworker in blue overalls and red gloves digging a vegetable bed, a wheelbarrow beside him.

The customer’s route

From first search to paid job.

A typical route for a trade customer. The website carries the first three steps. After that the work is yours, and anything added should save time on the quote, the invoice or the review.

The website’s job

  1. FoundSearch, referral or seeing your van on site.Local SEOGoogle Business ProfileService-area pages
  2. ProofReviews, photos and clarity about what you actually do.Website structureCase studiesTrust content
  3. EnquireForm, call or message with enough context to respond.Conversion pathsMobile formsCall tracking
  4. QualifyRight job, right area, realistic budget.Qualification questionsCRM routing
  5. Site visitOften in person. Set expectations before you arrive.Clear scope pagesFAQWhat to expect
  6. JobThe work is yours. Keep it simple to update and track.Job notes in CRMCustomer updates
  7. PaymentInvoice, deposit or staged payments.Payment linksIntegration advice
  8. ReviewReputation feeds the next enquiry cycle.Review promptsReputation on site

After the enquiry

What happens after someone asks for a quote.

Most of the job happens away from the website. The useful systems are small ones that stop the same details being asked for twice.

A roofer stripping the old covering from a house roof.
  1. 01EnquiryJob type, area and a photo arrive together, so you can price it or ask one sensible question.
  2. 02QuoteWritten from the details you already have, not pieced together from a voicemail.
  3. 03JobNotes and customer updates kept in one place, if a CRM is worth adding at all.
  4. 04PaymentPayment links or staged invoices that match how you already get paid.
  5. 05ReviewA prompt once the work is signed off, so the next customer can see it.

Our work

Built for a business like yours.

  • Treetop Gardens landing page: a finished garden at dusk, with a lawn, patio, decking and string lightsLandscaping and licensed waste, South TynesideTreetop GardensA South Tyneside landscaping and licensed waste website, organised around the jobs customers actually ask for, with a direct quote route.Garden work, fencing and licensed waste each have a placeReal photography sits next to the offerThe quote route stays easy to find on a phone

Where to start

Where trades usually start.

Get found, make the job obvious, and give someone a clear way to ask. Most trades need one or two of these, not all four.

  1. WebsiteA site that names the job and shows the work, with service-area pages where search is part of the brief.
  2. Enquiries & quotesForms and calls with enough context to respond, on a path that still works on a phone.
  3. Follow-upQualification questions, job notes and customer updates, where a CRM is actually worth adding.
  4. Local search & adsLocal SEO, Maps and, where it fits, Google Ads aimed at the jobs you want.

Tell us which jobs you want more of.

Send the site you have, or tell us you do not have one, and the work you want to win. We will point out where the enquiry path is losing it.